Choosing outside help for your business.
Most businesses weigh the same few options. Here is how each one works, what it does well, and where Aptic fits.
The options
Four kinds of outside help.
Marketing agency
Campaigns run with your sales, margins, and capacity in view.
See how they compareLarge consulting firm
A top firm's standard, kept every day.
See how they compareFreelancers
One team in place of several separate hires.
See how they compareFractional executive
Senior judgment, and the hands to act on it.
See how they compareAt a glance
Each option, on the same questions.
| Option | Covers | Does the work | How often | Who connects the pieces |
|---|---|---|---|---|
| Aptic | The whole business | Yes | Every day | Our consultants |
| Marketing agency | Marketing | Yes | On the reporting schedule | You |
| Large consulting firm | The engagement's question | Hands over a plan | Per project | You, after handover |
| Freelancers | One skill each | Yes | Per job | You |
| Fractional executive | One function | Directs it | A few days a month | Them, within their function |
Straight answers
Common questions.
Which option is right for my business?
It depends on the job. One defined deliverable suits a freelancer, one big decision suits a large firm, and ongoing work across the business is what Aptic is built for.
Can Aptic take over from the help we have now?
Yes. Whether the work sits with an agency or with freelancers, Aptic starts from your existing accounts and their history, so nothing has to be rebuilt.
Why not hire a consulting firm or agency?
There are no billable hours, so nothing gains from work taking longer. Aptic carries the work through instead of handing you a report, and your accounts stay in your name.
Bring expert help to your business.
We are bringing companies on in small groups. Tell us about your business and we will reach out when there is a place for you.