| How Aptic compares | Consulting firm or agency | General AI assistants | Aptic |
|---|---|---|---|
| Where it starts | Interviews and a scoped project or retainer | The apps you connect and the tasks you assign | A working picture of how your business makes money: offerings, costs, capacity, and priorities, with estimates kept separate from facts |
| What it keeps | Reports and notes, held by the people on your account | Conversation history and context from your apps | A record of each decision: the reason, the options set aside, the approval, the action, and the result |
| Before anything changes | Your team acts on the recommendations, or the account team makes changes | Asks you to approve sensitive steps | Aptic acts at the autonomy level you set, and every change has a reason, an owner, a limit, and a review date |
| How success is judged | A report, presentation, or monthly dashboard | Whether the task was completed | Whether the business result improved, including results that were inconclusive or did not work |
| Who does the work | A project or account team, for the length of the contract | You, task by task, with the assistant helping | Aptic's offices, working continuously, supported by Aptic's consultants |
| How you pay | Hours, retainers, or project fees | Per-seat or usage subscriptions | One monthly fee for the work, not hours or seats |
Pricing
Free, for now.
While we improve the system, we invite a small number of business owners to work with Aptic on a practical business priority. Selected businesses get full access at no cost during our research period, estimated at three months, then move to discounted pricing. Places are limited.
Built on experience with
The research program
Work with Aptic on a real business priority.
Bring a practical priority. Aptic helps investigate the problem, recommend what to do, carry out the work you authorize, and track what happens afterward.
What you get
- Full access to Aptic, free during the research period (estimated at three months)
- Every office and feature, supported by Aptic's consultants
- Dedicated email support
- Your feature requests, considered as we improve the system
What we ask
- A 30-minute call every two weeks to discuss results
- Honest feedback on what works and what does not
A mutual-value relationship: participants receive consulting, management, technology, and early access. Aptic receives real-world validation, feedback, and operational experience.
The details
Good to know before you apply.
Requirements
Places are limited and vary by industry, company size, and what your business needs. To join, your business should have:
- More than three employees
- Existing revenue
- A budget for paid advertising
- Openness to new technology
What you will need to start
Once you are accepted, we will ask for:
- A clear business priority to work on first
- A decision-maker who approves work and joins the calls
- Your key accounts connected, such as ads, analytics, and your website, with our team guiding you through it
- Time for a short onboarding to set goals and limits
Your own costs stay yours
Advertising spend, software subscriptions, hosting, and other technology costs are paid by you, directly to those providers.
How Aptic compares
Accountable for results, not just answers.
A consulting firm or agency brings expertise on a project or retainer. AI assistants help you do the work yourself. Aptic does the work, continuously across your company, and answers for how your business makes money and whether each change improved it.
Straight answers
Common questions.
What does it cost?
During the research period, Aptic is free for selected businesses. After it ends, participants move to discounted pricing.
Who can join?
Businesses with more than three employees, existing revenue, a budget for paid advertising, and openness to new technology. Places are limited, and we choose businesses across different industries, sizes, and needs, so Aptic improves for many kinds of companies. Join the waitlist and tell us about your business.
What do you ask of participants?
A 30-minute call every two weeks to discuss results, and honest feedback on what works and what does not. In return, you get full access, dedicated email support, and a say in what we improve.
How long does the research period last?
We estimate about three months, depending on your business. We will tell you before it ends, and you decide whether to continue.
Which costs are mine?
Your advertising spend, software subscriptions, hosting, and any other technology you use are paid by you, directly to those providers. Aptic never holds payment credentials or moves money.
What happens when the research period ends?
You can continue at a discounted price for research participants, or stop. Nothing is charged without your agreement.
Join the waitlist for Aptic.
We are bringing companies on in small groups. Tell us about your business and we will reach out when there is a place for you.